Improving Debt Reminder Communications
Feedback
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The current email and SMS reminders sent to debtors do not convey a sufficient sense of urgency or outline the consequences of continued non-payment. They merely state that the invoice is overdue by a specific number of days, without indicating that further action may be taken if the balance remains unpaid.
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These reminders also lack clear contact information for resolving the matter, aside from replying to the email, and do not mention of the option to arrange a payment plan. This absence may discourage timely responses or prevent patients from reaching out to discuss their circumstances.
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The closing phrase “See you again soon” is overly casual and does not align with the tone or purpose of a payment reminder. It should be replaced with more appropriate and professional language.
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All reminder emails and SMS currently use the same template, regardless of how long the invoice has been outstanding. I would like to implement a tiered reminder structure that increases in urgency with each follow-up, including stronger warnings and references to potential next steps such as debt recovery or legal escalation.
Suggested Format
Each email should include these key components:
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Subject Line
Tailored to the level of urgency.Examples:
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Friendly Reminder: Invoice #INV-XXXX Now Due (1st reminder)
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Second Notice: Payment Required for Invoice #INV-XXXX (subsequent reminder)
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Final Notice: Overdue Invoice – Immediate Action Required (final reminder)
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Greeting
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Introduction
Begin with a polite and clear reminder of the overdue status:Example (1st reminder):
We hope you are well. This is a friendly reminder that your invoice #INV-800028105 for $1,667.50 is now overdue. The attached tax invoice is provided for your reference.Example (subsequent reminder):
This is a follow-up to our previous message regarding invoice #INV-800028105, which remains unpaid. The attached tax invoice is provided for your reference. -
Details of the Invoice
Clearly state:-
Invoice number
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Total amount due
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Original due date
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Number of days overdue
Example:
Invoice #: INV-800028105
Amount Due: $1,667.50
Due Date: 5 May 2024
Status: 9 days overdue -
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Call to Action
Encourage immediate payment and provide a payment link or instructions.Example:
We kindly ask that payment be made as soon as possible via [insert payment method or portal]. -
Offer of Assistance
Let the patient know you're open to communication or payment arrangements:Example:
If you are experiencing difficulties, please don’t hesitate to contact us at [email] or [phone number]. We're happy to discuss flexible payment options. -
Consequences of Non-Payment (increase with each reminder)
Example (2nd reminder):
Continued non-payment may result in the matter being referred to a debt collection agency.Example (final reminder):
If payment is not received within 7 days, we may proceed with legal recovery action without further notice. -
Closing
Use a tone that matches the message. Avoid casual phrases like “See you again soon.”Appropriate options:
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Kind regards
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Sincerely
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Thank you for your attention
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Signature
Conclusion
I would like to request the implementation of a tiered reminder system that escalates in urgency, outlines the consequences of non-payment, and provides clear payment and contact options. This approach will enhance response rates and reduce the number of unpaid invoices. Additionally, adjusting the tone to remain professional while offering assistance may encourage timely payments and demonstrate flexibility for patients who require it.
I hope this system can also prove useful for other clinics. Anyone is welcome to share their suggestions, so the development team can consider implementing these improvements.
Kind regards,
Selia.
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Official comment
Hi Selia,
Thank you for proving your feedback to our team about the template for outstanding invoices.We understand how a message is being constructed impacts the effectiveness of its contents, especially since this template is used to follow up an outstanding account that is also crucial to the clinic's income and cash flow. I also believe that having the option to customise your own templates would give you more control over the message, allowing you to tailor it based on its importance and urgency.
Apologies as our default template did not meet your preferences in communicating your message to your patients. I will make sure to pass this feedback to our team for further review on the feasibility of this request.
May we just ask how often do you find that patients miss your reminders for overdue invoices? This would also help us determine its priority.
Looking forward to your response!
Comment actions -
Good morning Shiela Ong,
Thank you for your thoughtful response and for taking my feedback on board.
With regard to missed reminders, I have observed a notable portion of patients either overlooked or claimed not to have received the default email and SMS invoice reminders. For example, of the 80 patients whose accounts we escalated to our legal team, approximately 30 (nearly 40%) stated they had not received any invoices from us. Those claims occurred across various channels—email, SMS, phone calls, and even in person. In about five of these cases, patients repeatedly insisted they never received an invoice from Core, despite our efforts to re-send it multiple times and our requests for them to check their spam or junk folders.
Given that we follow up with different patients regarding their outstanding invoices on a daily basis, it is likely that the actual number of patients missing or overlooking these reminders is even higher.
Please let me know if there is any additional information you need.
Kind regards,
Selia
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